openclaw - 💡(How to fix) Fix [Ballast] White Label Phase 2 — branded supplement sourcing workflow [1 participants]

Overview

Phase 2 of the Ballast product strategy: switch validated SKUs from CJ dropship to Ballast-branded white label manufacturing once sales data confirms demand.

Full plan: data/scripts/PLAN_WHITE_LABEL.md

The model

• Phase 1 (now): CJ dropship — zero inventory risk, ~35–45% margin, generic packaging
• Phase 2 (triggered by sales velocity): White label — Ballast-branded bottle, ~57–64% margin, MOQ investment

Threshold: ≥ 20 orders/30d → evaluate. ≥ 50 orders/30d → priority switch.

Sub-slices to build

• WL.1 velocity_tracker.mjs — Shopify orders API, 30-day rolling velocity per SKU
• WL.2 manufacturer_registry.mjs — all 13 SKUs mapped to manufacturers (NutraScience, Vox Nutrition, Supplement Factory, Robinson Pharma + branded extract licensors: Ixoreal/KSM-66, Pharmactive/affron)
• WL.3 threshold_monitor.mjs — compares velocity to thresholds → flag list
• WL.4 rfq_generator.mjs — LLM generates procurement brief from vetting record + registry (exact formula spec, CoA requirements, manufacturer shortlist, economics)
• WL.5 index.mjs orchestrator + Telegram alert when threshold crossed
• WL.6 run_white_label_check.mjs CLI
• WL.7 Daily cron registration

Economics

First white label batch (5 commodity T1 SKUs — glycine, Mg glycinate, L-theanine ×2, melatonin):

• Outlay: ~$2,875 total at MOQ
• Margin: 61–64% vs ~40% on dropship
• Payback: at the sales volume that triggered the switch, within the first batch

Full 13-SKU white label outlay at MOQ: ~$12,575

Blocked on

Nothing — can build tooling now. First actual purchase order waits for sales velocity data from Phase 1.